YouTube Shorts and how we make money

A YouTube Short is a brief, vertical video that lasts up to 60 seconds and is specifically created for the YouTube Shorts feature. It is designed to capture viewers’ attention quickly and deliver concise, engaging content.

Short-form video platforms like TikTok have inspired the creation of YouTube Shorts. This platform provides users with the opportunity to create and share brief, bite-sized videos that a wide audience can discover and view.

Shorts can cover a wide range of content, including entertainment, comedy skits, dance routines, DIY tutorials, beauty tips, and more.

Users typically film Shorts using a mobile device in a vertical orientation, which makes it easy to consume them on smartphones.

To watch Shorts, users can access the homepage or the Shorts shelf on the YouTube mobile app. The Shorts player provides a seamless swiping experience, allowing viewers to effortlessly move from one Short to another.

YouTube Shorts also provides various creative tools and features for creators to enhance their videos. These include adding music from a vast library of licensed songs, adjusting playback speed, applying filters, and incorporating text overlays and stickers.

Creators have the opportunity to reach a large audience and potentially gain recognition through Shorts. They can also monetize their Shorts through advertising, channel memberships, Super Chat, and other monetization features available on YouTube.

Overall, YouTube Shorts offers an accessible and engaging platform for users to create and share short, captivating videos, enabling creators to connect with viewers in a dynamic and concise format.

What Is YouTube Shorts

YouTube Shorts is a short-form video feature on YouTube that allows users to create and share videos of up to 60 seconds in length.

 

YouTube Shorts offers various creative tools and features to enhance the video content. Users can add music from a vast library of licensed songs, adjust playback speed, apply filters, and use text overlays to create engaging and entertaining videos. Additionally, there are features like timer and countdown to help users record hands-free videos. YouTube launched Shorts as a response to the popularity of TikTok, which had gained significant traction with its short video format.

Shorts can be discovered on the YouTube Shorts homepage, the Shorts shelf on the YouTube mobile app, and through the player. The Shorts player is a vertical video format that allows viewers to swipe through a feed of short videos, similar to the TikTok experience.

Creators can also take advantage of YouTube’s extensive audience and monetization options through Shorts. When viewers watch Shorts, creators have the opportunity to earn revenue through ads, channel memberships, Super Chat, and other monetization features available on YouTube.

YouTube Shorts is continuously evolving, and YouTube regularly introduces new features and updates to enhance the Shorts experience for both creators and viewers.

It’s important to note that the availability of monetization features may vary depending on the creator’s location and eligibility requirements set by YouTube. Creators need to meet certain criteria, such as adhering to YouTube’s policies and guidelines, before they can access monetization options.

YouTube Earning

YouTube Shorts offers several ways for creators to monetize their content and earn money. Here are some of the main methods:

Ads: When viewers watch YouTube Shorts, ads may be displayed, and creators can earn a portion of the ad revenue generated. YouTube’s advertising system determines the placement and frequency of ads based on various factors.

Channel Memberships: Creators with at least 1,000 subscribers are eligible to offer channel memberships to their audience. Viewers can pay a monthly fee to become members and gain access to exclusive perks like badges, emojis, and members-only content. Creators receive a portion of the membership fees.

Super Chat and Super Stickers: Super Chat allows viewers to pay to have their messages highlighted during live chat streams. Super Stickers are animated stickers that viewers can purchase and send during live chat or premiere events. Creators earn a share of the revenue generated through Super Chat and Super Stickers.

YouTube Premium Revenue: YouTube Premium is a subscription service that offers an ad-free viewing experience and access to YouTube Originals. Creators receive a portion of the revenue generated from YouTube Premium subscribers who watch their content.

Merchandise Shelf: Creators who have a merchandise partnership with YouTube can display their merchandise directly on their channel through the merchandise shelf. This enables viewers to purchase their branded products, and creators earn a commission on the sales.

YouTube regularly updates its policies and features, so it’s advisable to refer to the official Creator Academy and YouTube Help Center for the most up-to-date information on monetization and earning opportunities through Shorts.

YouTube Shorts Requirement

Creating YouTube Shorts involves a straightforward process. Here’s a step-by-step guide on how to make Shorts:

Access the Shorts camera: Open the YouTube app on your mobile device and tap on the “+” (plus) icon at the bottom center of the screen. This will open the camera specifically designed for creating Shorts.

Adjust camera settings: Before recording, you can customize various camera settings. These include choosing the recording speed (normal, slow, or fast), adding music, applying filters, and adjusting timer and countdown options.

Record your Short: Press and hold the record button to start recording your video. YouTube Shorts supports videos of up to 60 seconds in length. You can record in one continuous take or pause and resume recording as needed.

Enhance your Short: After recording, you can add creative elements to enhance your Short. This includes adding text overlays, stickers, and drawings using the available tools.

Preview and edit: Review your Short to ensure it meets your desired quality. If necessary, you can trim the video, rearrange clips, or apply additional edits using the YouTube app’s video editing features.

Add video details: Provide a title, description, and relevant tags for your Short. This helps optimize its visibility in search results and recommendations.

Choose the audience and visibility: Specify whether your Short is suitable for all audiences or limited to specific age groups. You can also choose to make it public immediately or schedule its release for a later time.

Once you are satisfied with your Short, you can tap on the “Upload” or “Publish” button to make it available on YouTube. By doing so, you will add the Short to your channel, and it may also appear in the YouTube Shorts feed.